La démode JoanJanuary 28, 2011Fashion & Beauty78 Comments59 views Knitting can be traced back to the 4th or 5th century B.C. in Egyptian tombs (source). Still the title of “Queen of Knits” was not attributed to Nefertiti or to Cleopatra, but, as I’m sure you know, to Sonia Rykiel. Ever since she opened her first boutique in the Saint Germain-des-Pres area of Paris in 1968, Sonia Rykiel has crafted herself a place in fashion history as an iconic French figure. Alongside other French icons of the feminist revolution such as Simone de Beauvoir, Colette, or Chanel, she has played an important part in the emancipation of women. It was Rykiel who, in 1976, coined the phrase “la démode” or “un-fashion”, a term used in order to “encourage every woman to adopt a look to suit her individual personality” (source), and liberate herself from fashion’s (and society’s for that matter) constraints. Thus, it is exactly this that I encourage you to do: find a voice, and use it. And lastly . . “Be happy. It’s one way of being wise.” Colette (28 January 1873 – 3 August 1954) Celebrating women’s freedom of self-expression in a Stefanel chunky turquoise knit, Accessorize statement rings, and American Apparel nail polish.